This seems to be an issue I’m hearing more and more about. And at first, I just assumed that if your ad account was disabled, you were doing something you shouldn’t be doing. (But you know what they say about assuming…) So that’s what I thought until it happened to one of my clients. We had her ads up and running for a few days before we got an email saying the account was disabled…..Read More
Facebook is rolling out a new ad type that I think is going to be a total game changer. Say hello to the Multi Product Ad!
Instead of creating multiple ads to promote all of your various products, you can now create 1 ad that will include up to 5 different products.Read More
Facebook is rolling out another feature and of course, I’m pretty excited about it. The new Relevance Score is meant to help advertisers evaluate how effective their campaigns are. Taking relevance into account helps ensure that people see ads that matter to them, leading to a better experience for people and businesses.Read More
Facebook sent a lot of marketers into a freak out frenzy this week when they announced they’re doing away with promotional posts. Technically, you can still post them, Facebook just won’t show them to anyone. But you know what I think…it’s great. Awesome. I love it. Because I’m tired of seeing all the promotional posts in my feed, too.Read More
Creating a Facebook Advertising budget can be a little tricky. We all see these crazy ads about some guy who's spending $2 a day and making $10k. Or the other one that can show you how to get 5,000 Likes for a $1. Just sign up and they'll show you how.Read More
I recently had a conversation with a colleague about her experience with Facebook Ads. The story goes...she hired someone to help build her page and promote her upcoming webinar. They promised her likes and emails for pennies a piece. She could have thousands of new fans and add hundreds of new people to her email list for almost nothing. It sounded like an awesome deal so she signed up. What she ended up with was a Facebook page full of spam bots, junk accounts and people that would never really buy from her. Sure she has over 10,000 fans, but maybe 2,000 of those are actually interested in what she has say. She also ended up with a few hundred people on her email list that are never going to buy from her. It was a total waste of money.Read More
Ads not working the way you want? You might be making one these 6 mistakes:Read More