I built a 7-figure agency
that runs without me.
Now I show you how.
I help course creators get more from their ads — and ads managers build thriving businesses of their own. All from someone who's actually done it.
I help ads managers build thriving businesses and course creators make more from their ads.
Over 12 years I built a 7-figure ads agency — managing $50M+ in spend for the biggest names in online education. Then I systematized everything and stepped back. Now I teach it all.
See How I Can Help →
Hi, I'm Amy.
"I started Social Lab Marketing in 2014 with no website, no clients, and $5 a day to spend on ads. And even that was pushing it."
I'm supposed to tell you I went from zero to a million dollars overnight and discovered some secret formula. But the truth is — that's not how it happened. Not even close.
I started with bad ads and a lot of mistakes. Then one day, something magical happened: someone saw one of my Facebook ads and messaged me to run their ads. Someone actually saw one of my ads. That little ad is literally what got my business off the ground.
Over and over I experienced what Facebook & Instagram ads can do when they're done the right way. We helped clients grow from a few hundred dollars a day to over $20K in daily sales, launched an online program that generated $778K+ from ads, and built membership sites generating $30K+ per month.
Now I'm lucky enough to travel, work, and play with my husband (yep, he's on the team too). We get to work with some of the most incredible clients who are having a massive impact in the world. And we've managed over $50 million in ad spend doing it.
Because it's about so much more than ads. It's about reaching more people with your work so you can have a greater impact.
My most popular free trainings — and people love them.
Jump in, learn something real, and see exactly how I think about ads and business.
The exact steps to land high-paying clients and build a thriving ads management business — even if you're just starting out.
Watch Free →Plug-and-play ad templates and my Get Paid Daily Workshop — so your ads are working for you every single day, not just during launches.
Grab Free Templates →Programs built for real results.
Whether you're just starting or ready to scale, there's a place for you here.
My step-by-step ad library, my 4 favorite funnels to help you get more leads and sales, monthly live coaching, and an amazing community to support you along the way.
- New training every month on what's working now
- AI Bot Team trained on my 7-figure ad strategy
- Monthly live ad reviews + Q&A with Amy
- Private community for support & accountability
- $69/month or $697/year
Everything you need to land your first client, scale to $10K months, and build a business you love — from someone who's done it herself.
- Full client acquisition framework
- The High Ticket Mini & Awesome Audit methods
- Proposal templates, scripts & pricing guides
- 12 months of live support & coaching
For ads managers or agency owners that are ready to scale — built around my 7-figure agency framework with high-touch, personalized support.
- 1:1 strategy & implementation support
- Access to Amy's full 7-figure systems
- Built for those ready to go all in
- Application required — limited spots
Results that say it all.
From ads managers building thriving businesses to course creators hitting their biggest launches ever.
"Amy is a true expert, mentor and treats you like a friend. The best decision I made was getting into Ads Manager School — it helped fill in the things I didn't know, taught me the business side, what systems were ideal, how to track revenue vs. profit, and so much more. I can't recommend it enough!"
"You've given me the framework & systems to be successful and feel safe in my journey to grow my business. I knew I didn't have all the answers and was missing pieces of my process — you filled all of those in. I'm not sure I can express the level of confidence I feel now."
"The ads did great!! Our total launch numbers are $778K and we beat our last launch — which was a huge jump from the previous. It was a HUGE help and obviously very profitable. My only regret is that we didn't up the ad spend MORE."
You've built something real.
Let's make it a million.
The Million Method is high-touch mentorship for ads managers and course creators who are done playing small. Limited spots — book a call to apply.
Book a Call →Application only · Limited spots available · Let's see if it's a fit