Social Media + Facebook Advertising the RIGHT way

We’re taking the frustration and overwhelm out of Social Media + Facebook Advertising, so you can build a tribe of raving fans, followers, and customers to grow your brand and bottom line. Learn More

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No more promotional posts (why it’s a good thing)

-POP (1)

Facebook sent a lot of marketers into a freak out frenzy this week when they announced they’re doing away with promotional posts. Technically, you can still post them, Facebook just won’t show them to anyone. But you know what I think…it’s great. Awesome. I love it. Because I’m tired of seeing all the promotional posts… Read More

Filed Under: Facebook for Business

Are you spending too much on Facebook Ads?

Are you spending too much on Facebook Ads?

Creating a Facebook Advertising budget can be a little tricky. We all see these crazy ads about some guy who's spending $2 a day and making $10k. Or the other one that can show you how to get 5,000 Likes for a $1. Just sign up and they'll show you how. But I'll be honest… Read More

Filed Under: Facebook ads, Facebook for Business

How to Create Ads that Convert Fans into Customers

convert fans into customers

This post is a quick round up of what I covered on last week's webinar. You can watch the replay here or keep reading below... Here’s the truth about Facebook Ads…you can have your targeting nailed down, your bidding set where you want it, and a daily budget that would make most jealous. But if… Read More

Filed Under: Facebook for Business

Things to look out for when hiring a Facebook Ads Manager

Things to look out for when hiring a

I recently had a conversation with a colleague about her experience with Facebook Ads. The story goes...she hired someone to help build her page and promote her upcoming webinar. They promised her likes and emails for pennies a piece. She could have thousands of new fans and add hundreds of new people to her email… Read More

Filed Under: Facebook for Business

The REAL reason your Facebook Ads aren’t working…

The REAL Reason your Ads aren't (1)

It’s not your images, bidding option or even your targeting.  It’s your copy.  Because you can tinker with bidding options, targeting and even your image and that might help to drive the cost down some. But if your copy doesn’t speak to your target market, your ads just won’t convert. So how do you write… Read More

Filed Under: Facebook ads, Facebook for Business

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