Ads Manager vs. Power Editor

Ads Manager vs. Power Editor

I almost always use Power Editor to set up my campaigns. But Ads Manager has come a long way in the last few months, adding many of the features that were only available in Power Editor. So when should you use Power Editor over Ads Manager and what are the benefits? Let’s break it down:

Continue Reading

How to Fix the Annoying Typo in Your Facebook Ad

How to Fix the Annoying Typo in Your Facebook Ad

How to Edit Your Facebook Ads

Here’s the problem…you just created an unpublished post in Power Editor for your ad. But there’s a mistake. And you have no way to edit the headline, text or image. So now you have to create the post all over again which is a total waste of time.

Continue reading...
Audience Insights: Everything You Need To Know

Audience Insights: Everything You Need To Know

Audience Insights: Everything You Need to Know

We’re super, super excited about the new Audience Insights. And here’s why: you can learn even more about the groups your targeting which means your ads are going to be more effective than ever. There’s a ton of information in here so we’re going to break it down step-by-step.

Continue reading...
Instagram for Biz: Get Started in 3 Easy Steps

Instagram for Biz: Get Started in 3 Easy Steps

Instagram_for_biz

Confession time: I just launched my Instagram account a few weeks ago. And let me tell you, I LOVE it.  I’ve been absolutely blown away by the community and how supportive everyone is. It’s also one of the easiest and least time consuming social media platforms out there.

Continue reading...
New Facebook Timeline: The 4 Changes You Need to Know

New Facebook Timeline: The 4 Changes You Need to Know

The 4 Changes You Need to Know

There is always so much excitement when Facebook rolls out a new change. And that’s usually followed by a lot of questions and speculation on how this is going to effect your business. Most of the time, it’s all good. And this new change is no different. With just a few tweaks you can take […]

Continue reading...
How to Edit a Dark (Unpublished) Post in Power Editor

How to Edit a Dark (Unpublished) Post in Power Editor

How to Edit a Dark Post

I know I’m not the only one that has done this…you create an dark (or unpublished) post in Power Editor, but you made a mistake. Ah! You don’t want to create a whole new post, but figuring out how to edit it isn’t exactly obvious. I know I had to play around for a few […]

Continue reading...
7 Steps to Creating an Effective Like Ad

7 Steps to Creating an Effective Like Ad

7_steps_to_like_campaign

The first time I ran a “Like” campaign, I wasn’t blown away by the response. I had heard so many marketers talk about their ROI and oh my god, all the new customers they got! What was I waiting on? And that was my problem. I dove in and had NO idea what I was […]

Continue reading...
10 Tips for Staying Creative

10 Tips for Staying Creative

10 Tips for Staying Creative

Everybody has those days. Your brain just doesn’t want to work and you’re coming up with zero ideas. You’ve got 5 blog posts to write, social media posts to get up and emails to send out. So what do you do when the ideas just aren’t flowing.

Continue reading...
8 Best Places to Find and Create Incredible Images

8 Best Places to Find and Create Incredible Images

8 Sites for Finding and Creating

If you’re anything like me, finding or creating an image to go with your new blog post can be such a time drain. The writing takes no time at all and then hours later, you’re still looking for an image. Or you spend entirely too much time trying to lay the text out just right […]

Continue reading...
How to Use Social Media to Create a Buzz-Worthy Event

How to Use Social Media to Create a Buzz-Worthy Event

How to Use Social Media to Create a Buzz Worthy Event

You’ve got a big event coming up and you want to make sure you make the most of it. But no doubt you’ve got some competition, so how are you doing to stand out against the crowd and get people to your booth? It all starts with a plan… 

Continue reading...